Creative Labs headquarters in MilpitasCreative MuVo TX FM 512mb
Discover great deals on most popular consumer electronics ipod, mp3 player, and home theater system, plasma TV, TiVo and much more.

Creative Labs

Creative Technology Limited (SGX: C76, NASDAQ: CREAF) is a listed manufacturer of computer multimedia products based in Singapore where the firm was initially founded by Sim Wong Hoo (born 1957) on July 1, 1981. It has more than 5,000 employees worldwide. more...

Home
A/V Accessories & Cables
Apple iPod, MP3 Players
Apple iPod
Archos
Creative Labs
Dell
iRiver
Microsoft Zune
Other MP3 Players
Philips-Nike
RCA
Rio
Samsung
SanDisk
Sony
DVD & Home Theater
Gadgets & Other Electronics
Home Audio
MP3 Accessories
Portable Audio/Video
Radios: CB, Ham & Shortwave
Satellite Radio
Satellite, Cable TV
Telephones & Pagers
Televisions

Sim is the CEO and the Chairman of the company. The US subsidiary of the company is known as Creative Labs, Inc.; this name is commonly (but incorrectly) used to refer to the entire company.

Historically, Creative is most famous for their Sound Blaster line of audio cards. At present, they are best known for their line of portable multimedia players. Creative has also gained some attention for a legal battle with media player rival Apple Computer.

History

Creative began as a computer repair shop, where Sim developed an add-on memory board for the Apple II computer. Later, they started creating customized PCs adapted for the Chinese language. A part of this design included enhanced audio capabilities, so that the device could produce speech and melodies. The success of this audio interface led to the development of a stand-alone sound card.

In 1987 Creative released a 12-voice sound generator sound card for the IBM PC architecture, the Creative Music System (C/MS), featuring two Philips SAA 1099 chips. Sim personally went from Singapore to Silicon Valley and managed to get RadioShack's Tandy division to market this card. The card was however not successful and lost the competition against the AdLib card which was using the Yamaha YM3812 chip (also known as OPL2). In addition to being a capable gaming card, the AdLib version was also a passable music synthesizer, which was a task the C/MS could not do.

Later, another attempt was made with the Sound Blaster, a card featuring the same chip as found on the AdLib card and with additional digital audio capabilities for playing and recording digital samples. Creative used aggressive marketing, like calling the card a "stereo" component even though the C/MS components offered stereo, or calling the sound producing microcontroller a "DSP", hoping to associate the product with a digital signal processor. This card soon became a de facto standard for sound cards in PCs for many years, mostly by the fact that it was the first to bundle what today is considered as part of sound card functionality: digital audio, onboard music synthesizer, MIDI interface and a joystick port.

Present day

Creative's most lucrative products are the Creative NOMAD/Creative Zen digital audio players, which is in the same market as the iPod and other portable music players. The Sound Blaster line still exists with products such as Sound Blaster Audigy, Sound Blaster Audigy 2, Sound Blaster Audigy 4, and Sound Blaster X-Fi. The soundcard market continues to be a solid performer for Creative even with the inclusion of onboard sound on most PCs, some even featuring 7.1 surround sound. The continued success is due in part to the better sound quality and richer features of an "add on" sound card. In fact, Creative's Audigy 2 line featured the first sound card to be "THX" certified. The X-Fi line was launched in 2005, with four variations of the product, including X-Fi Xtreme Music for entry level, X-Fi Platinum, X-Fi Fatal1ty which is named after professional gamer Johnathan Wendel and features 64MB onboard RAM, and X-Fi Elite Pro which is Creative's flagship product and features 64MB onboard RAM, an external breakout box, and the highest audio fidelity in the history of the Sound Blaster line.

Read more at Wikipedia.org


8Gb 1.8" Lcd Mp4 Fm Video Dvr Radio Wma Mp3 Player Pmp $27.98 Mp3 Mp4 Touch Screen Player New Video Fm Player Picture $52.99
4Gb 2.8 Touch Screen Mp3 Mp4 Player For Christmas Gifts $35.68 Microsoft Zune™ Black (30 Gb) Digital Media Player (... $11.00
New Green Slim 4Gb Fm Mp3 Music Wma Mp4 Video Player $34.95 Ipod Touch 16 Gb $87.00
4Gb Mp3 Mp4 player/2.8" Touch Screen/Skin Case+Stylus $28.99 8Gb Mp3 Mp4 player/2.8" Touch/Dv Camera/Tf Slot/Fm/Sock $46.99
iPod Touch 32 Gb Second Generation $300.00 2Gb Metal mini clip Mp3 player R Go 2 Gb Gift Black # $12.99
1 Gb Mp4 Player 2.5" Screen Sd Card Reader Camera Photo $98.46 Sandisk Sansa View E70 16Gb Mp3 / Fm / Video / Player $94.95
Sansa e280 8Gb Mp3 Player Sdmx4-8192-A70 e200 Series $52.95 4Gb 2.8" Game Mp3/Mp4 Video Camera Portable Multimedia $24.68
Apple iPod Click Wheel 20 Gb White (4th Generation) $64.95 Apple iPod Nano 2Gb Silver Mp3 Music Player Ma477Ll $54.95
New 4Gb 2.8" Lcd Touch Screen Mp3 Mp4 Video Fm Player $49.99 Blue 4Gb 4 Gb Mp3 Mp4 Video Player Slim 1.8"Tft+3 Gifts $32.99
New 4Gb Mp3 Mp4 Player 2.8"Touch screen & Camera & Gift $51.00 Philips Sa2323 2 Gb 500 Songs Mp3 Player White Bin $19.95
Mp3 Mp4 Multimedia Player Video Photo Fm 1 Go $34.70 Ipod Shuffle (used) *Original,Not Bootleg* $20.00
iPod nano chromatic Orange 16Gb Mb911Ll/A $1.00 Ipod Touch 32Gb Black Mb533Lla 2Nd Generation $404.00
Apple iPod touch 32Gb New in Box $135.00 Apple iPod nano chromatic Orange (8 Gb, Mb742Ll/A) M... $1.00
Nip Pink Flowers Disney Mix Micro Mp3 Player (Cheap)!!! $15.00 2Gb Disney Mickey Mouse Usb Mp3 Player Gift Yellow Xmas $4.98
White Slim 4Gb 1.8" Video Player Mp3 Mp4+Gift Yt989 $22.99 Hot! 2Pcs 4Gb 3Rd Gen Mp3 Mp4 Player Lovers Package B+P $39.99
*Apple Ipod Shuffle 1Gb Mp3 Player Blue 100% Mint* $39.95 Limited Pink Microsoft Zune 30 Gb player with car pack $50.00
2Gb Disney Mickey Mouse Mp3 Player Gift H 2 Gb Silver $15.99 New 2Gb Metal Mini Clip Mp3 Player 2 Gb Go G (6 Color)B $13.99
4Gb Slim 1.8'' Tft Lcd Mp4 Mp3 Fm Pmp Player + Gift $1.49 Black 16Gb 16 Gb Mp3 Mp4 Fm Video Player 1.8"Tft+3Gifts $49.99
Yepo 1Gb Mp3 Player Yp-737G Black Digital Audio Player $9.95 New 4Gb 2.8" Mp4 lcd tft Video Radio Mp3 player Sd Fm 8 $1.49
2.8 Inch 8Gb 1.3M pixel camera Qvga touchscreen mp4 $110.00 Finis SwiMp3 v1 Swim Underwater Mp3 Player 256 Mb 256mb $6.00
iPod Car Radio Adapters in Travel Kit Buy 1 Get 1 Free $20.00 Hot Lovers Package 2Pcs 4Gb 2Rd Gen Mp3 Mp4 Player B+W $35.99
Apple iPod touch 2nd Gen 32 Gb Mb533Ll/A New Sealed!!! $344.99 Usb Recharged Stylish Necklace Mp3 Player (1Gb) $21.99
New 2Gb Metal mini clip Mp3 player 2 Go Gb G Gift Black $14.50 Creative Nomad Jukebox 3 20Gb Digital Media Player Nice $79.99
Samsung Yp-T10 4Gb Portable Media Mp3/Mp4 Video Player! $54.95 Mp3/Mp4 player 4 Gb Third Generation Free Shipping! $49.99
Ultra Slim= 4Gb Mp3 Mp4 Fm Photo Video Player 1.8"Lcd R $29.99 2Gb 1.8” Mp3 Mp4 Multimedia Player Video Photo Fm $40.32
Click to see more Creative Labs items
Prices current as of last update, 11/19/08 7:19pm.


Home Contact Resources Exchange Links eBay